Barcelona’s financial crisis took them to a state of desperation, leading the club to take certain unthinkable decisions. From the departure of Lionel Messi to the pitiable state in the transfer market, the club has seen its lowest.
The Blauguran President,Joan Laporta’s board aim to resolve the crisis at hand, and one of the most promising options is to attract a massive sponsorship deal for the coming season.
Barcelona’s current deal with Rakuten expires this summer, and no sponsor has been finalized for the coming season. The club has received bids from interested parties for a few months now.
According to reports from SPORT, Barcelona have received the biggest sponsorship offer in the history of football. The proposal will see the club garner €80 million annually. Though the deal has not been finalized.
In recent days, a few names came up in media rounds as possible sponsors for the coming season. Global music streaming giants Spotify lead the list as the most favourite option.
However, the Spanish club has also received offers from cryptocurrency firm Polkadot and Tencent gaming amongst others.
The former seemed to make a strong case to become the sponsor, but the relative volatility of the cryptocurrency market led the board to hesitate.
The injection of such a large sponsorship fee would help Barcelona recoup their financial problems.
